Find out all the attribution models in retargeting campaigns
Making the right choice between attribution models in retargeting campaigns is essential to improving the overall number of conversions. […]
Digital Marketing
Digital Marketing
10 tips to get your emails read
Getting your emails read is no easy task. Every day, your users receive a large number of emails and
Digital Marketing
GDPR Basics: Is Your Business Ready for the New Data Protection Legislation? | Part I
The origin of the right to data protection is linked to the Right to Privacy. In 1890 Samuel Warren
Digital Marketing
Why use Gestalt law to improve web design
Why use Gestalt law to improve the web design of your pages? Basically, to achieve simplicity and clarity in
Digital Marketing
10 ways to use a Welcome Email
There are many options and variations when it comes to using a welcome email. As many as you can
Digital Marketing
SEO: How to position a landing page
One of the main requirements for your landing page is that it is optimized for search engines. There are
Digital Marketing
GDPR Compliance Tips: Is Your Business Ready for the New Data Protection Legislation? | Part II
TABLE OF CONTENTS 10 keys to GDPR compliance 1. «Consent, affirmative acceptance» 2. “Privacy by design and by default”
Digital Marketing
New feature! Bulk emails
The moment you send an email in a marketing campaign and decide which segment to send it to, that
Digital Marketing
Do you apply artificial intelligence in your email marketing strategy?
Do you know how to use artificial intelligence in your email marketing strategy? Artificial intelligence is on the lips
Digital Marketing
10 ways to optimize your email marketing campaigns
Email is part of the digital marketing strategy for most brands. Email is a versatile, easy-to-measure, and, to a
Digital Marketing
Differences between marketing automation and email marketing software
Do you know the main differences between marketing automation and email marketing that you should take into account? Many
Digital Marketing
How to create a retargeting campaign from scratch
Retargeting, also known as remarketing, works by having users interact with specific online ads from the sites that the