The AIDA method is a model that is widely used in advertising and marketing. It is a model that describes the various steps that occur from when a person enters the awareness stage of your marketing funnel until they ultimately make a decision. That is, from the moment the consumer becomes aware of a…
Do you think that SMS marketing for the financial sector is an outdated trend? You might be surprised to know that it is still one of the most highly valued tools in communication strategies. Unlike other popular techniques in the sector, SMS marketing offers you possibilities that you can only obtain thanks to it….
Using gamification to grow your email list is an effective way to grow your database. Online games are very popular and provide a great source of income for those who develop them. For this reason, more and more companies are turning to them to attract customers and increase their sales . It is very…
Do you want to know which email marketing campaigns were the most viral in 2019? Sending the best email campaign is the goal of any company. In fact, email is one of the best strategies to establish a relationship with the public. In addition, one of its greatest advantages is that it allows you…
Creating landing pages for autumn is what many brands are already doing to take advantage of the season and promote their seasonal offers. Taking the seasons into account in marketing is as necessary as breathing. Especially those companies whose business units depend directly on them. Examples are the retail sector, travel agencies or leisure…