Harness the power of video in your email campaigns

Don’t hesitate to add video to your email campaigns. The use of video in newsletters is becoming more and more common in email marketing campaigns. With video you can achieve a different communication and improve your performance.

Email marketing remains one of the most effective digital strategies, one of the best ways to communicate with customers and one of the techniques that offers the highest ROI in marketing in general.

And video is also booming. More and more strategies are using videos to offer audiovisual content in a different way. A way that requires little effort for the user but that quickly engages.

So why not use video in your email campaigns?

It’s about bringing together two pieces that fit together perfectly and can also have a great power over users. And they will love it.

TABLE OF CONTENTS
The power of video in spain telegram data email campaigns
How does video help in email Harness the marketing campaigns?
Increase conversion, click-through rate and open rate
Reduce the chance of your email going to the spam folder
Video can be used for many different purposes
Improve trust between your brand and your audience
It can also be viewed on other channels

Ideas for including video in email campaigns

1.- Welcome email
2.- Create a tutorial
3.- Announce an event
5.- Tell a story in general
Extra tip: add the link of a video email marketing subscribers: how to build and grow your mailing list that is on another platform
The power of video in email campaigns
statistics video data

If you want to keep your audience, it’s important to continually experiment with different types of content. If you’re already using email marketing as a brand and it’s working well, it’s time to add extras that can help you get your campaigns off the ground.

Video in email campaigns can improve the performance of your bw lists strategy. It will also improve your opening rates, click rates and, of course, conversions.