Although you’ve probably seen them. Implementing Gamification into SDR popping up all over social media lately, gamification and incentives aren’t just buzzwords. Rather, they’ve become tools not only for motivating and engaging employees, but also for giving them that all-important job satisfaction that will keep them on board. Incentives are more important than you think; a study conducted by Glassdoor found that 57% of candidates listed them as one of the top considerations before accepting a job offer. Another study found that 85% of workers were more motivated to do their best when there was an incentive system in place. In Russia, such studies on motivation, alas, SDR are not conducted, in part because the division of roles in sales is used only in advanced companies.
Stages of development and implementation of a motivation system
When developing a motivation and reward system. Implementing Gamification into SDR be sure to answer the following questions:
- What are the goals and objectives of the incentive system? – make sure they are measurable and motivating but achievable. Consider your team’s pain points and areas mobile database where you think they need extra motivation.
- What incentives work best for your team? – Some employees may prefer a financial bonus, while others are more motivated by a paid vacation day. If your SDRs don’t want to receive prizes, it won’t motivate them to work harder and achieve goals. Survey your employees to find out what motivates them to make your incentive scheme a success.
How are you going to measure performance and results?
What are key performance indicators (KPIs)? – Both you and your team need to display social proof and user-generated content be able to track your progress towards your end goal, so define your KPIs early on. This will allow them Implementing Gamification into SDR to improve their performance and productivity, giving them an extra push if they are falling behind. whatsapp number Set up your own automated tracker, such as an Excel spreadsheet, or invest in incentive software.
What is a budget? – You don’t want to promise extravagant gifts in exchange for results if you can’t keep your end of the bargain.
How long should incentives last?
There are benefits to having both long-term and short-term incentive plans, so consider a combination of both. Short-term goals create a sense of urgency in the competition, causing a surge in productivity and motivation. Long-term goals improve company culture and increase productivity.