There are many companies in Spain that are doing well in Inbound Marketing. The market has undergone many changes in recent years, so marketing departments have had to implement new strategies to stay competitive . Inbound Marketing is a technique that the vast majority of brands have opted for to increase the sales of…
Optimizing email marketing preheaders is one of the keys to success in any email campaign . However, it is often forgotten when it comes to writing emails. But you should know that the preheader, along with the subject line, are two fundamental elements for your emails to obtain a good opening rate . Remember…
Writing the best SMS marketing copy is the best way to take advantage of this channel. You may be surprised to know that SMS marketing is one of the star tools in many of today’s digital marketing strategies. It is a channel that some companies have considered obsolete. But the reality is that SMS…
In today’s digital age, where every interaction counts, sending the right message to the right audience is more important than ever. If you’re fac with the challenge of communicating effectively with a large subscriber base, you’ll know that finding the right email marketing software is not only a necessity but a key strategy for your…
Did you know that 60% of emails sent are never opened? It’s a shocking statistic that reflects the constant challenge facing marketers today. When we review our campaign reports and statistics and see an X percentage of opens, we often wonder: but… what exactly is a good email open rate? Is my open rate higher…
As a marketer, creating engaging content is crucial to engaging your audience and effectively communicating your brand message. However, not all marketers have a background in graphic design. This is where Canva , an intuitive and Simple Guide easy-to-use graphic designer tool, becomes invaluable. In this guide, we’ll explore how marketing managers can leverage the…
Have you consider that geolocation and email marketing concepts can help you in your marketing strategy? Email marketing is one of the most widely us customer acquisition techniques in all companies. It is one of the best ways to directly reach the most intimate circle of your audience. Customers have internaliz that email is…
Email has become an essential communication tool for both individuals and businesses. However, as email usage has grown, so has the sophistication of email security threats, such as spam, phishing, and other types of email fraud. To combat these threats and improve important for email marketing deliverability , three key technologies have emerg that form…
Do you know how to capture and nurture leads on Telegram channels? Do your marketing strategies rely on new digital channels? Telegram is a popular messaging platform that has become an interesting channel for marketers. Learning how to use this space for content promotion can be essential to increasing your sales . Basically, because…
Did you know that you can boost your email marketing campaigns with Instagram? You’ve probably heard a thing or two about Instagram and email marketing . You’ve heard that email is a faithful tool in the marketing business; and you’ve probably heard that Instagram is a powerhouse in the social media scene . But…
Do you know how to create GDPR-compliant forms that fulfil their function? Since May 2018, all companies that market services within the European Union must comply with the characteristics of this law. A regulation that seeks to protect users. Regardless of the size of the business, all those who process user data must apply…
Persuasive landing pages are more successful in terms of the number of conversions they achieve. You have managed to attract a user’s attention and they have reached your landing page. Now what? Whether the user stays on the page, finds out about the offer and finally registers or makes a purchase is not something…