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  Despite having a wide range of channels at our disposal, we always look for the one that achieves the best results and the greatest impact. In this sense, it is no surprise to find examples of political email marketing struggling to compete. This channel is promising. In fact, it is the fastest and most…

  Writing the best SMS marketing copy is the best way to take advantage of this channel. You may be surprised to know that SMS marketing is one of the star tools in many of today’s digital marketing strategies. It is a channel that some companies have considered obsolete. But the reality is that SMS…