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  Ecommerce marketing automation is one of the keys by which some ecommerce spaces have managed to increase their sales forecasts. In fact, according to Forrester’s “ Gauge Your L2RM Progress And Success ” study , the number 1 benefit of marketing automation is the ability to generate more and better leads . However, to…

  Optimizing email marketing preheaders is one of the keys to success in any email campaign . However, it is often forgotten when it comes to writing emails. But you should know that the preheader, along with the subject line, are two fundamental elements for your emails to obtain a good opening rate . Remember…